Founded in 1976 in Harajuku, Tokyo, BEAMS set out to change the youth culture in Japan as a fashion leader featuring progressive designs and accessories from around the world. With an understated yet refined style that's suited to daily life, BEAMS has grown to encompass over 120 shops with numerous brands in fashion, music, art, food and more.
BEAMS for 2012
We are pleased to continue our BEAMS collaboration with a new selection of limited edition packs in fresh colors and materials. Based on our signature Campus Pack design, they feature natural cotton canvas and a pebbled leather bottom for a premium look and feel that transcends material satisfaction. The BEAMS Packs are available exclusively in our web store and at BEAMS Japan.
2011 marked our first BEAMS collaboration with two limited edition packs that quickly sold out. The success of the original BEAMS Packs lead us to update and reintroduce these classic forms for the new year.
Original BEAMS PackDenim/Black Leather
Original BEAMS PackNatural Canvas/Black Leather