Lucky in 2010
Every New Year, retailers in Japan participate in a tradition knows as fukubukuro, where “lucky bags” are filled with secret items and sold at an attractive discount. This New Year, Incase is proud to support Apple in this very cool tradition by providing a special edition Compact Backpack as the official Apple Lucky Bag, which will secure all the coveted (and secret) Apple and Apple specific merchandise.
Sold exclusively in limited quantities at all Apple Store locations in Japan, each $350 Lucky Bag contains items with a total value of more than double the cost of the bag. Additionally, a few extra special Lucky Bags include a voucher for a new MacBook—a very lucky deal for those fortunate enough to get their hands on one.
ラッキーな２０１０年。
アップルストアでは毎年恒例でLucky Bag（福袋 35,000円 税込み）が正月期間中に用意されます。お客様に大変人気のあるこの福袋、今回はIncaseが”袋”としてオリジナルデザインのコンパクトバックパックを用意させていただきました。袋を開けるとお値段の倍以上の価値があるアップル、及びアップル関連のアクセサリー商品が盛りだくさん！中には新しいMacBookがあたる懸賞が含まれている袋も！ぜひ新年の運試しにどうぞ。
Jan 01, 2010 at 3:38 pm
Anyone for people in the US to get one? I really like the backpack and would be interested in buying just the bag without the goodies.
Jan 06, 2010 at 1:25 pm
I’m with Scott! I really want the backpack. Perhaps a similar design without the extras would be nice.
Jan 06, 2010 at 1:31 pm
Orlando: The Lucky Bag based on our Compact Backpack.
Jan 06, 2010 at 7:42 pm
Very serious want! How long will these be on sale? Any way to get them in the US?
Jan 07, 2010 at 8:31 am
Grimly: They are all gone and were only available in Japan.
Jan 08, 2010 at 5:38 am
I really hope you consider making this for US customers. This is a amazing looking bag!
Jan 08, 2010 at 9:56 am
Just wondering how many of these were made? I am trying to get one from Japan and would like to know since it will most likely cost be double.
Jan 22, 2010 at 4:24 am
I love the “Lucky Bag” Colours but there is not a Compact Backpack with those colors. Do you have thought sell the Compact Backpack in those colours?
Sorry for my english. Greetings from Spain :)
Jan 22, 2010 at 9:07 am
iCHi: Maybe. Keep our site and Twitter in check…
Jun 26, 2010 at 1:19 am
Just wanted to add, another customer interested in the bag for the US. These look amazing! Love the art you guys make, please consider!
Aug 21, 2010 at 9:33 am
Would we be able to have custom Compact Backpack or have minor changes to it?
Let say black outside with red highlights similar to the Lucky Bag.
Sep 01, 2010 at 4:28 pm
You need to bring this back! That colorway is amazing!
Dec 03, 2011 at 4:00 am
Hello, i was just wondering if anyone know where i can find/buy and lucky bag. i have been searching for one everywhere. please if anyone knows where i can find out i would be very grateful.
thanks