Incase

How to Fit a BMX Bike in Your Messenger Bag

As part of our sponsorship of the 2009 Bicycle Film Festival, we gave our Courier Collection Skate Messenger Bag to Hernan Montenegro, the winner of the Los Angeles alleycat race. Here he is receiving his prize:

Last week marked the launch of the first in a series of videos entitled Bridging the Gap. The first video features Hern riding his track bike through the streets of LA with his BMX bike stuffed and strapped into the Skate Messenger Bag (we told you this bag was roomy). The video, directed by Joseph Lobato, also features beautifully shot footage of Hern pulling off some impressive tricks once he reaches his destination.

And because this week is all about our Courier Collection, be sure to sure to read this very thorough review of our Skate Messenger Bag on Prolly is not Probably.

Ride On: Messenger Backpack Joins Courier Collection Offering for Spring

Pairing the best aspects of conventional messenger bags with a refined industrial design aesthetic and device-driven functional features, our Courier Collection continues to provide durability, waterproofing and ease-of-use to meet the needs of urban bicyclists. This season, we’ve refreshed the collection with the addition of new styles all available in a striking Dove Gray and bold Orange colorway.

New this Spring to the Courier Collection is the Messenger Backpack, which joins the collection’s Messenger Bag and Skate Messenger Bag. Constructed of custom weather resistant 1680D nylon, the Messenger Backpack features a wide-mouth top closure for easy access, a side access faux-fur lined notebook compartment and multiple pockets for optimum organization. Adjustable sternum, waist and padded shoulder straps provide increased comfort and ergonomic support while reflective hits provide added visibility for safe riding in the dark.

Rounding out the Courier Collection are pieces to fully protect all your essentials. Our new iPhone Pouch provides unsurpassed protection for your device. Our new Vertical Messenger Hip Pack lets you travel light, sized to hold just your essentials so you can enjoy your ride.

Available in Dove Gray with an Orange pop as well as traditional Black on Black, the Courier Collection is available now in our webstore and at better boutiques worldwide.

Monochrome Slider Cases Get Cool For Spring

Our popular Monochrome Slider Case series gets a vibrant refresh for Spring in a decidedly cool palette of monochrome blues, purples and silvers. Finished with our signature all-over soft touch coating, our Monochrome Slider Case keeps your iPhone protected in a bold two-tone design. On the inside, interior rubber guardrails provide shock absorption as well as impact and scratch protection for your device.

This season’s Monochrome Slider Cases for iPhone 3GS/3G and iPod touch are available now in Metallic Blue Sea, Metallic Purple and Metallic Silver only through the Apple Store and in our webstore with availability to follow in better boutiques worldwide.

Evan Hecox Desktop Wallpaper

Now available for download: 9 exclusive Evan Hecox wallpapers for your computer desktop, iPhone and iPod touch.

Dress Your iPhone in Turquoise

As spring draws nearer, dress your iPhone in color with our Perforated Snap Case in Turquoise, named color of the year for 2010 by color authority Pantone.

The Perforated Snap Case in Turquoise enlivens your iPhone in a hopeful hue that hints at a season of clear blue skies and warmer weather. Pairing well with both neutral and bold palettes, turquoise is a versatile, perennial shade that accentuates your most essential accessory in au courant style.

Our Perforated Snap Case is an ultra-minimalist case with maximum visual impact. In addition to Turquoise, the case is available in Black, White and Magenta. Precision-engineered to be the lightest weight case in our iPhone product offering, the Perforated Snap Case attaches easily and securely, providing device coverage, scratch protection and direct access to all iPhone features.

Transition to Spring: Nylon Collection in Gray and Brights

Available in an array of styles, our Nylon Collection has something to meet the needs of every user. From our popular Backpack and slimmer alternatives like our Sling Pack and Compact Backpack to our shoulder carrying styles like our Messenger Bag and Nylon Sleeve, each bag is equipped to carry and protect your essentials.

Drawing inspiration from a season marked by gray rains and bright days, our Spring palette introduces Bricolage Gray, a shade that’s subdued yet progressive and wholly appropriate for the season of transition. Hues of Red and Royal Purple provide a bolder option for those looking to dive straight into Spring and beyond.

See our entire Nylon Collection in our webstore.

Incase | Evan Hecox | Arkitip

Get an inside look at Evan Hecox’s creative process. This video was shot in his Denver studio, where he created the artwork for the Curated by Arkitip project.

Inside Evan Hecox’s Studio

Get an inside look at Evan Hecox’s creative process. This video was shot in his Denver studio, where he created the artwork for the Curated by Arkitip project.

Filmed and edited by Felipe Lima. The music is a track called “Yerba Buena Bump” by Tommy Guerrero from his new album titled “Lifeboats and Follies” to be released on Galaxia Records in Spring 2010.

Available Now: Evan Hecox for Curated by Arkitip

Artist and designer Evan Hecox displays his fascination with the urban landscape on Incase products for the sixth installment of Curated by Arkitip. Available today, the Evan Hecox series has been issued in three limited editions: New York, London and Tokyo. As the project’s first artist to present a series of products, Hecox brings to life nontraditional depictions of the famed cities and their associated national emblems on our signature MacBook Sleeve and iPhone Slider Case.

“Curated by Arkitip is a platform for Incase and Arkitip to bring artist-driven products to Apple users worldwide,” said Damon Way, Incase Chief Brand Officer. “With Evan, we wanted to introduce a multi-piece offering that carried a regional theme focusing on major metropolitan cities where Apple has established flagship retail presence. The three urban centers chosen—New York, London and Tokyo—hold iconic status worldwide, so the result is a compelling series of region-themed products with global appeal.”

Drawing inspiration from the complexity of the modern metropolis, Hecox’s stylistic approach is based on the process of amplification as it affects form and color: breaking down the image, removing certain elements and emphasizing others. In his original artistry for Curated by Arkitip, Hecox filters the mundane into captivating illustrations of New York, London and Tokyo, seemingly filled with narratives beyond the images themselves, and applies them to MacBook Sleeves. The Hecox Slider Cases complement the three Sleeves, bearing instantly recognizable national symbols of the three cities. Hecox re-imagined the symbols through his stylistic approach, resulting in artistic interpretations that are both familiar and new.

Hecox has found success both as a commercial and fine artist recognized for his unique stylistic approach that blends photography, hand drawn illustration and graphic design. With an extensive portfolio that includes skateboard graphics, illustrations, books, television ads and fine art, Hecox has been exhibited in galleries across the globe, including Los Angeles, Sydney, London and Tokyo.

The Hecox products for Curated by Arkitip are available now in our webstore, Arkitip, better boutiques and Apple Store locations worldwide.

Visit the Evan Hecox Project page for more information about the products for Curated by Arkitip as well as a special video featuring an inside look at Evan Hecox’s creative process.

We’re on SoundCloud

We have some really cool music offerings on the horizon and in preparation for this we have joined SoundCloud and uploaded 2 mixes.

Melodies in Distortion by Damon Way (our Chief Brand Officer here at Incase).

Bang-Ga-Wrong by our good friend Steven Harrington.

Feel free to listen, download or embed these mixes on your own site. Don’t forget to follow us on SoundCloud, we will be uploading a lot more exclusive mixes and tracks later this year.