In just a little over three days the Pitchfork Music Festival’s 48,000 attendees will descend on Chicago’s Union Park. Held over the course of three blissful (albeit extremely loud) days and nights, Pitchfork is the most anticipated outdoor music event of the wet hot American summer. Most anticipated that is—if you’re an indie rocker in tight cut-off jeans shorts with a passion for tunes made by other indie rockers in tight cut-off jeans shorts. Just kidding. Robyn, Kurt Vile, Raekwon, Beach House, Lightning Bolt and the recently reunited Pavement are playing, which is pretty much all the reason one could possibly need to attend this year.
As a returning sponsor of this year’s festival, Incase will again be on hand gifting attendees with a rainbow waterfall of cases for your magical iPhone. Also, be sure to stop by Pitchfork’s Recycling Store for additional Incase prizes and recycling contest giveaways. But hold on, that’s not all. We’re also gonna be doing a twitter contest. Prizing will include the new Compact Backpack stuffed full of Sub Pop Records swag.
As always, remember to bring a hat, ear plugs and comfy shoes. Eat something. Drink water! It might get hot. Maybe bring a sheet or small blanket, you’re gonna want to lay down now and again. We hope to see you there.