Incase

This past week we showcased our new lineup of Life and Technology products at the Agenda Show in San Diego. Although this show has a much smaller footprint than Project in Vegas, it features an even more select grouping of streetwear and action sports brands with a strong emphasis in style, art, music and culture.

Views of our new booth. Black walls with the integrated Topo Pattern and the glowing light of our product gallery from within.

The activity inside the walls of our portable showroom. There was a steady flow of traffic at our booth and a great buzz about Incase around the show.

While we successfully worked with what we had at Project in Vegas the other week, with complete control of our environment at Agenda, we were able to provide an elevated experience for all who viewed.

Another peak at our EO Collection shown gallery style alongside some of our new nylon and canvas bags.

The focal point as you entered the booth was our Paul Rodriguez Signature Collection. Photo of Paul by Ari Marcopoulos.

And to top things off like sprinkles on a cake, we also previewed a fresh spectrum of case colors for Holiday 08 and Spring 09. You can view more pics from the tradeshow here.

The pattern on the back of the iPhone Protective Cover, also used on a variety of other products is referred to as the Incase “Topo” pattern. “Topo” is short for topography which references the study of the Earth’s surface features. In this case, the lines commonly found on topographic maps have been abstracted.

This unique pattern along with the integration of the Incase logo is a graphic component of the Incase identity representing the concept of travel. The Topo pattern also resembles an abstracted wood grain that compliments the Incase leaf logo.

Here are some wallpapers to spice up your MacBook and iPhone.
1680×1050, 1440×900, 1280×1024, 1280×800, 1024×768 and 320×480